As this framework continues to evolve, businesses need more than technical compliance. They need advisors who understand how the rules of promotion shape Pharmaceutical Advertising strategy, safeguard reputation and unlock growth.

This is why our KG Life Sciences and Healthcare team continues to contribute to the Global Legal Group – Pharmaceutical Advertising 2026 guide, offering a practical overview of the Greek framework and the latest developments impacting pharmaceutical advertising and promotion.

The Greece chapter has been authored by Partner, Head of the Life Sciences & Healthcare Practice Irene Kyriakides, Partner Victoria Mertikopoulou Senior Associate Aithra Antoniadou, with the support of Associate Christos Christodoulou and Junior Associate Theodora Fesatidou, whose combined expertise reflects KG’s commitment to supporting clients operating in one of the most highly regulated and fast-evolving sectors.

For businesses navigating this landscape, staying ahead of regulatory developments is not simply a legal exercise—it’s a strategic advantage.

🔗 Read the full Greece chapter here: https://iclg.com/practice-areas/pharmaceutical-advertising-laws-and-regulations/greece/